xSynthesis Campaigns and Notifications allows to create and send email campaigns, such as sales announcements, membership newsletters, but it can also send notifications for registration or order confirmations.
xSynthesis Traffic Analysis helps you find out what your customers, members, or web users prefer seeing your site, what they see rarely, how they get to their areas of interest, how they find your site and what external sites bring them in, when they leave your site, and many other statistics.
If you have custom needs, you will find xSynthesis Traffic Analysis very easy to customize via HTML, ASP.NET, and SQL.
In contrast, traditional enterprise traffic analysis solutions are often difficult and time consuming to configure and implement into your existing systems, use proprietary data storage that does not allow for easy access or manipulation of the data. Their access mechanism is often a custom API based on COM or Java, and it can be slow, particularly when used in web based environments.
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